Training session: The importance of intellectual property in the process of internationalization
Technology has advanced at a surprising rate in the past decades, affecting the way we work, travel and even think. Latin America has become an important area catalyzing the interest of European companies and business development organizations.
The training session organised by the Latin America IPR SME Helpdesk will focus on the importance of Intellectual Property Rights (IPRs) in the Internationalisation process. The different types of IP protection that exist in Latin America as compared with the EU system will be outlined with practical case studies in Brazil, Mexico, Chile, Argentina, Peru and Colombia. The training session will emphasize the importance of IPRs and their protection when developing innovative projects with Latin American counterparts.
The event is addressed to EU SMEs and Business Support Organisations.